Leadership team


The people behind YV Global are the reason we have an outstanding reputation. Each individual brings a different set of skills and attributes to the organisation. Let us introduce you to our leadership team…

Ben Green

Ben Green

Founder

Over his extensive career, Ben has forged successful partnerships with the world’s leading retailers, consistently delivering stellar results that empower clients to fortify their core businesses. Equipped with a BSc in European Studies and proficiency in three languages, Ben brings a truly global perspective to his work. Ben’s academic pursuits extend to the prestigious BSSA Oxford University Summer School program, which he attended in 2012. In addition, Ben achieved an Executive MBA in 2020.

Ben’s financial acumen extends to strategic profit and loss management. Analysing financial data and forecasting future performance, he guides businesses towards sustainable growth and profitability. Balancing cost reduction, revenue enhancement, and investment in growth opportunities.

Combining creativity with market insight, Ben excels in brand creation and development. He crafts compelling brand narratives that resonate with target audiences, using strategic brand positioning and distinctive visual and verbal identities to help brands stand out in crowded markets.

His expertise in product manufacturing encompasses production processes, quality controls, and supply chain management. His attention to detail ensures high-quality products, while his familiarity with the latest manufacturing technologies enables process optimization and improved efficiency.

Tony Quinn

Tony Quinn

Operations Director

As a former COO of an on-line luxury watch tech sales platform and Group Operations Director for an iconic luxury watch brand, Tony brings a wealth of knowledge to YV Global. Focused on delivering excellence in his field, Tony’s expertise include operational performance, technical product development, commercial analysis, and implementing new supply chain methodologies to gain efficiencies.

Tony is passionate about delivering exceptional customer service at every touch point and brings the energy and tenacity to effect change where needed to ensure he delivers.

Janice Smith

Janice Smith

Sales and Marketing Director

Janice’s illustrious 20-year tenure in the travel retail industry has seen her excel in a variety of roles, accumulating a wealth of experience. Her comprehensive understanding of operational and bond facilities grants her a unique perspective on the distinct needs and goals of airline clients. A decade spent as an airline buyer allowed her to proficiently manage an annual £50M+ P&L, deftly handling product negotiations, marketing, and training.

Her skill set further broadened during a ten-year spell as a supplier within the travel retail sector. This role saw her partnering with brand owners and distributors to bring a diverse range of products, including fragrances, cosmetics, jewellery, and accessories, to market. Janice’s enthusiasm for the industry is palpable, with a consistent emphasis on meeting customer needs. Her sharp ability to spot emerging market trends and the ‘next big thing’ underlines her value to our team.

Janice’s proficiency extends into product development, where she’s proven her innovative approach and market insight. By merging user-centric design with functionality, she creates new products that deeply resonate with the target audience. Her ability to guide a product from conception to launch underlines her invaluable contributions to the field of product development.

Janice is also renowned for her exceptional networking abilities. With a warm, welcoming, engaging personality and a genuine interest in people, she effortlessly connects with individuals across all levels of the industry. Her talent for fostering meaningful relationships has been integral in building bridges between stakeholders.

The team


Alexandra Moisa

Alexandra Moisa

Senior Account Manager

Alexandra Moisa is our Senior Account Manager. She is responsible for developing partnerships across omni-channel retail and also growing the business worldwide. Alexandra brings knowledge and experience from previous roles in banking, sales and consultancy, as well as from fashion ecommerce and luxury wholesale and retail.

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Emily Taylor

Head of Brand

Emily, our innovative brand manager, possesses over 19 years of FMCG experience in travel retail, heading up the buying teams for a number of leading airlines . Her expertise spans strategic and brand partnerships to trend forecasting. Currently, she spearheads YV Global with her brand innovation, product development and leadership skills. Emily consistently inspires change, making her an industry trailblazer. She’s celebrated for her relentless pursuit of growth and her acumen in driving business success.

Jay Dholakia

Financial Controller

Jay is our Financial Controller with more than 30 years of experience in finance and accounting. His main role at YV Global is to prepare management reports, cashflow, budgets and financial analysis to assist growth. Jay contributes his extensive commercial and IT knowledge and experience as he has previously worked in practice with many industries over his career.

Lynda Payne

Lynda Payne

Finance & Logistics Executive

Lynda is our Finance and Account Executive here at YV Global and builds relationships with our customers. Lynda brings more than 29 years’ experience to the business, following previous work in designer fashion and homewares.

Marine Toubel

Marine Toubel

Head of Domestic Wholesale

Marine is our Head of Domestic Wholesale with 15 years’ experience in Sales and Operations in retail/Distribution and airline industries. Alongside with overlooking Sales and Account Management for major wholesale customers, she also takes part in developing our new and current jewellery brands by sourcing new product ranges and meeting new suppliers.Marine speaks three languages and has a Master of Management degree (specialising in Business Strategies) from the European Business School in Rennes, France.

Suzanne Walker

Suzanne Walker

Account Manager

Suzanne brings over three decades of extensive expertise within the aviation industry, finance and customer-facing domains. Her remarkable track record demonstrates her adeptness at thriving in high-pressure environments while upholding an unwavering commitment to precision and thoroughness. With her role encompassing the critical aspects of demand projection and logistical planning, Suzanne’s proficiency in procurement and bond management consistently yields enhanced operational efficiencies and notable cost reductions.

Collaborating seamlessly with Janice in Sales, Suzanne plays a pivotal role in fostering a harmonious and synchronized team approach. Beyond her professional endeavours, Suzanne is an avid equestrian, finding relaxation in the pursuit of horsewomanship.

Niamh Alexander

Graphic Designer

Niamh is the principal designer at YV, bringing a fresh perspective to every project with her keen eye for detail and passion for visual storytelling.

Often managing multiple brands at once, she expertly balances diverse design needs, ensuring each brand maintains its unique identity while delivering cohesive and engaging visuals. Outside of design, Niamh enjoys painting and photography, drawing inspiration from both to enhance her work and keep her creativity vibrant.

Diana

Diana Naiman

Sales Administrator

Diana is our dedicated Admin Sales Assistant, playing a key role in keeping things organised and running smoothly. She handles a variety of tasks, from managing samples and processing orders to supporting both the sales team and our clients. 

Diana’s attention to detail and ability to juggle multiple tasks ensures that everything stays on track and that everyone gets the support they need. Her positive attitude and willingness to help make her an essential part of our team, always working behind the scenes to keep things efficient and on point. Recently, she discovered her love for crafting pearl jewellery, which has become a special focus for her. Diana is fluent in four languages and has previously lived in both Italy and Spain.

Misbaah Hussain

Social Media & PR Executive

Misbaah is our dynamic Social Media and PR Executive, specialising in establishing and enhancing the online presence of our brands.

With a fresh, innovative approach, Misbaah is pivotal  in introducing and growing the social media presence for YVG

With a qualification in digital marketing and experience working for many brands within a large, multi-sector organisation, Misbaah brings a creative and results-driven mindset. She is focused on crafting engaging, branded content, building meaningful relationships with our audience, and driving brand awareness across various platforms. Bringing a forward-thinking perspective, Misbaah is committed to expanding the company’s digital footprint and reaching new audiences with impactful social strategies.